Welcome to my viewing diary for Mad Men
. Every Monday I will review another episode of seasons four, five, and six. Both parts of season seven will be covered in the summer of 2022 (now updated to winter 2021-22). I have never seen this series before so there will be NO spoilers.
Story (aired on April 29, 2012/written by Jonathan Igla; directed by Michael Uppendahl): In the autumn of '66, Don's personal and professional lives, and - perhaps consequently - the personal and professional lives of those around him, are ascendant. After over a year of teasing a relationship, the many potential goldmine clients who compose the American Cancer Society appear ready to commit to Don's services. He's receiving an award at a gala event and Roger is enlisting his well-connected and now-bemused ex-wife (tickled by both his acid trip and impending divorce) to do some reconnaissance for SCDP. The agency almost faceplants days earlier, when Megan discovers - during a trip to the ladies' room with the apologetic client's wife Alice Geiger (Robin Pearson Rose) - that the insufferably picky Heinz rep is about to finally dump the agency. On the spur of the moment, Megan and Don sell the fickle Raymond on Megan's recent epiphany: a beans commercial that spans millennia from
Flintstones era to
Jetsons age with a mother and son sharing their wholesome meal to the tagline "some things never change." Elated by not just the success of her idea but the grace with which she improvisationally pulls it off under immense pressure, Don and Megan get frisky during the cab ride home and go back to the office to make love.
They can't go back to their apartment because it's currently stuffed with family members from both sides. After Sally accidentally trips and injures her step-grandmother with a precarious phone cord (while talking to the increasingly Holden Caulfield-esque Glen Bishop, currently enrolled in some private school upstate), she is sent to stay with Don in the city. Meanwhile, Megan's parents are visiting from Canada, her father Emile Calvet (Ronald Guttman) an irascible lefty professor and her mother Marie (Julia Ormond) a sophisticate with a wandering eye. The whole gang goes out to the ACA ceremony, dressing up for the occasion (though Don makes Sally drop the make-up and go-go boots). They're in a good mood but the mood doesn't last, except perhaps for Marie and Roger; after some flirtation, the latter goes down on the former in an otherwise unoccupied room (where Sally stumbles across them, spoiling her mood for sure - when Glen later asks her how New York is, she simply replies, "dirty"). Don is crushed when Ken's father-in-law blabs at the bar, informing him that none of these bigwigs will ever give him their business; they may agree with the moral thrust of his retaliatory strike against Lucky Strike but how could they ever trust him after he stabbed a client, even their enemy, in the back? Megan, however, may fall the hardest. Her father expresses contempt for what she's achieved, characterizing her success as mere piggybacking on a wealthy husband, at the price of sacrificing her noble dreams as an aspiring actress. So much for the big night.
Peggy also receives a rebuke from a parent, in this case inviting her mother to dinner with her boyfriend to share the big news: they're getting......an apartment together. When Abe himself asked Peggy a few nights earlier, she could barely hide her disappointed embarrassment (although there may be some relief mixed in; even if she'd begun to suspect a marriage proposal, she'd initially worried that he was going to dump her). Joan, disillusioned by her own husband, offers encouragement at the office, but Mrs. Olson is only disgusted. Peggy's not sure which is worse in the family's eyes: that Abe the Jew is corrupting her nice Catholic daughter or that said daughter has chosen to live in sin with anyone of any religion. Told that he'll use her for practice before settling down with someone whom he respects more, Peggy is dismayed but not totally shocked by this attitude, which feels related to her status as a working girl rather than an aspiring homebody/child-rearer. There is a frustrated feeling that she's coming up against limits on all sides. When Peggy hears of Megan's Heinz success (where she herself failed), she tells her less experienced co-worker, "This is as good as the job gets." She means this as congratulation, but it could easily be taken as a warning.
My Response: